As a GEO agency we make mid-sized B2B companies visible in ChatGPT, Gemini, Perplexity and Google AI Overviews. For this we combine more than 12 years of experience in SEO, content and web development with a GEO strategy that makes your expertise understandable, builds trust and supports new enquiries.
As a GEO agency we help mid-sized B2B companies get named as a relevant source in ChatGPT, Gemini, Perplexity and Google AI Overviews. For this we analyse your digital visibility, important search questions and the positioning of your competitors.
On this basis we optimise content, technology and brand authority. SEO, content, structured data and targeted external signals interlock. The result is a robust presence in classic search engines and generative AI systems that builds trust and supports new enquiries.
We proudly look back on more than 500 projects for over 350 companies from a wide range of industries
Our GEO services
AI visibility from one source.
Your visibility decides whether your company is considered in the answers of ChatGPT, Gemini, Perplexity and Google. As a GEO agency we combine strategy, content, technology and brand authority into an approach that is specifically designed for B2B companies and the mid-market.
We analyse relevant search questions, optimise existing content and create new topic worlds with real expert value. At the same time we strengthen the technical foundation of your website and make sure AI systems understand and classify your company better and can name it as a trustworthy source.
GEO strategy
We analyse the market, target groups and relevant questions. The result is a GEO strategy with defined topics, priorities and measurable goals.
AI visibility analysis
We check how your company appears in ChatGPT, Gemini, Perplexity and Google and which competitors are already mentioned more often.
Content optimisation
We revise existing content for generative search systems. Precise answers, high professional depth and an understandable structure increase relevance.
Technical GEO optimisation
Structured data, crawlability and a well-defined page architecture help search engines and AI systems capture your content reliably.
SEO and GEO
SEO remains the basis of lasting visibility. We combine strong rankings with content that is also considered in generative answers.
Authority for AI systems
We strengthen your brand through expert content, relevant mentions and trustworthy signals. This way your company is recognised and recommended as a source more often.
We do not optimise for trends. We create visibility.
Our GEO strategies are not based on guesswork but on data, relevant search questions and the actual information behaviour of your target group. We analyse how AI systems perceive your company, which competitors are already mentioned and which content leads to more visibility, trust and qualified enquiries.
More than 12 years of experience in SEO and content
Strategy instead of short-term one-off measures
Focus on B2B and the mid-market
Measurable development of AI visibility
Personal advice as equals
Long-term building of authority
We rely on tools that make visibility measurable
ChatGPTGeminiPerplexityGoogle AI OverviewsPeec AISemrushGoogle Search ConsoleYoastClaude-AIWordPress
Your website as a source for AI systems
Increase the visibility of your company in ChatGPT, Gemini, Perplexity and Google AI Overviews with a GEO strategy that combines content, technology and brand authority.
Our GEO campaigns follow a defined process. We analyse your current visibility, identify relevant topics and search questions and develop a strategy for ChatGPT, Gemini, Perplexity and Google AI Overviews from them. We then optimise content, technology and authority and continuously measure how your presence in generative search systems develops.
We check how your company currently appears in AI systems, which topics are relevant for your target group and which competitors are already visible. This reveals concrete opportunities and priorities.
Strategy and topics
Based on the analysis we develop your GEO strategy. We define relevant topics, questions, content and goals and determine the measures with which we raise your visibility step by step.
Content and technology
We optimise existing pages and develop new content that answers relevant questions precisely. In parallel we improve structure, crawlability and technical signals for search engines and AI systems.
Authority and signals
We strengthen the digital authority of your brand through high-quality content, relevant mentions and trustworthy sources. This increases the chance that AI systems consider and name your company more often.
Monitoring and growth
We regularly measure for which questions and topics your company is visible, how competitors develop and where new potential arises. From this we derive further measures for continuous growth.
Ready for more visibility in AI search?
Let us check how visible your company already is in ChatGPT, Gemini, Perplexity and Google. In a free first consultation we show you concrete potential, relevant topics and the next steps for your GEO strategy.
GEO does not work through a few new texts or additional keywords. What matters is whether your brand is professionally relevant, technically understandable and recognisable as a trustworthy source. This is exactly where we combine our experience from SEO, content, web development and digital strategy.
We do not think of GEO in isolation but as part of your overall visibility. For mid-sized B2B companies this means: less actionism, more relevance and a strategy that works in the long term.
We do not start with tools or content production. First we define relevant topics, target groups, search questions and priorities for your AI visibility.
12+ years of digital experience
GEO is new, the foundations of good visibility are not. We combine many years of experience in SEO, content and web development with the requirements of generative search.
Advice as equals
We explain in an understandable way what makes sense and what does not. You receive concrete recommendations instead of unnecessary measures or short-lived AI experiments.
Data instead of gut feeling
We monitor relevant prompts, competitors, mentions and sources. Decisions are based on measurable developments and not on assumptions.
Technology, content and authority
GEO arises from several factors. That is why we look at website technology, content, structured data and external trust signals together.
Long-term visibility
Generative search systems change constantly. We follow the development, recognise new potential and continuously adapt measures.
Visible where decisions are made
GEO starts where classic rankings alone are no longer enough. We optimise your digital presence so that your company is recognised as a relevant source in ChatGPT, Gemini, Perplexity and Google.
Prompt analysis
We identify relevant questions, topics and decision situations of your target group.
Sources and authority
We strengthen the signals that make your brand get mentioned and cited more often.
A technical GEO basis you can build on
We create the technical prerequisites for search engines and AI systems to capture, understand and process your content reliably.
State of the Art
Full integration with WPML, TranslatePress or Weglot
SEO
Properly implemented for search engines and LLMs
Technical barriers are reduced and important content is made more accessible.
Structured dataContentCompaniesServices are unambiguously marked up for machines.
Maintain WordPress instead of programming. For websites that stay alive.
Elementor lets teams update content directly in the system: efficiently, intuitively and without technical knowledge. This keeps your website dynamic and relevant. Studies show that the higher the hurdle for editing, the more likely content becomes outdated and loses its impact.
WordPress design that not only looks good but works.
We design digital interfaces based on user behaviour, clear structure and design guidelines that have proven themselves. With Figma our UX/UI specialists work collaboratively, efficiently and with focus, from the first wireframe to the clickable prototype. The result: valid, user-centred interfaces that work instead of merely pleasing.
What our clients say
Results that convince. Reviews that speak for themselves.
More than 300 companies trust our work. This shows not only in the results but also in numerous reviews on Google, Proven Expert and Trustpilot. What counts are transparent processes, precise execution and real collaboration as equals.
Business Systemhaus AG
Extremely competent advice, fast implementation, friendly and relaxed collaboration. Especially with urgent support issues you always get help quickly! The Pageworkers team simply knows what they are talking about when it comes to WordPress / SEO, and they implement things exactly as discussed. A real rarity, we look forward to a long-term collaboration!
Christina Schönberger
Head of Marketing
NOA GbR
Very competent and agile agency. Definitely recommended.
Anne Werner
Senior Designer
Automate365 GmbH
Pageworkers took our website to the next level! With an eye for detail and an understanding of the latest trends in web design, the team created a user-friendly and aesthetically pleasing site. The customer service is right, too: quick answers and tailored solutions. Highly recommended for anyone who wants to improve their online presence!
Andreas Ahlert
Managing Director
Kanzlei Dr. Cliff Gatzweiler
Working with the Pageworkers team was built on trust, and the new law firm website including the logo is something to be proud of. The long process was definitely worth it in the end. The Pageworkers team has a good hand for graphics and structure.
Dr. Cliff Gatzweiler
Attorney at Law
WOF Gruppe
In short: they make it possible. When an emergency comes up, the problem is solved quickly. If you need technical advice, they have the right man. If you want complex, good-looking but functionally flawless web designs, Pageworkers already have the page ready. And on top of all that they have a good sense of humour and are transparent in their work. Looking forward to continuing our collaboration!
Marvin Baun
Marketing
Finanzportal24 GmbH
Highly professional collaboration. The guys respond to every request and support on all relevant levels, at almost any time of day.
Fabian Barnette
Marketing
Trobolo GmbH
Top performance and very high technical competence in WordPress development and web hosting. We at TROBOLO are 100% satisfied with the support from Malek and his team and would recommend them to anyone (except our competitors). 😉
Gerd von der Lage
Managing Director
Q-SURE projects GmbH
Very good collaboration, very good result. Even after the go-live the support was excellent. We look forward to a long-term collaboration and gladly recommend Pageworkers
Felix Faustmann
Managing Director
Datenkultur GmbH
Pageworkers has been our digital agency for many years and is a reliable partner we can recommend without reservation.
Daniela Schulz
Head of Marketing
Zasso Group AG
We had the pleasure of working with the Pageworkers team on several occasions. With a pleasing result and support beyond the agreed package.
Thank you for the collaboration!
Benjamin Ergas
Managing Director
LDK GmbH
Pageworkers did a very good job. Design and functionality turned out very well.
In one respect, however, they clearly exceeded expectations. The team around Malek Arab understands business processes, understands what matters to the client and can support that process excellently.
Thumbs up for a very strong performance.
Dr. Bodo Antonic
Managing Director
Licht Technik GmbH
The performance hosting for the new website runs stably and offers good loading times. The website is reliably maintained as a full service.
As a GEO agency we deal with the technical, strategic and content factors that decide whether companies become visible in Google, ChatGPT, Gemini, Perplexity and other AI systems. In this section we share our knowledge from more than twelve years of SEO, web development and digital strategy and combine proven search engine optimisation with the requirements of modern generative search systems.
GEO as a new layer of digital visibility
Generative search systems change how people search for providers, solutions and information. Instead of entering single keywords, users formulate complex questions and expect direct, concrete answers.
For companies this means: visibility no longer arises through classic rankings alone. It also becomes decisive whether a brand is understood by AI systems, recognised as a relevant source and named in suitable answers.
A good GEO strategy therefore combines several disciplines:
• identify relevant topics and questions of the target group • structure content precisely and understandably • develop existing SEO visibility in a targeted way • create technical prerequisites for crawling and processing • strengthen brand authority and external trust signals • observe the development of AI visibility measurably
Pageworkers does not look at GEO in isolation. We combine SEO, content, web development and digital strategy into a system that takes classic search engines and generative search into account together.
GEO strategy for demanding companies
We develop GEO strategies for B2B companies and the mid-market that want to make their expertise visible and be perceived as a relevant source in the long term.
GEO strategy for demanding companies
We develop GEO strategies for B2B companies and the mid-market that want to make their expertise visible and be perceived as a relevant source in the long term.
Good content alone is not enough. Search engines and AI systems must be able to capture, understand and relate content reliably. That is why the technical structure of a website also plays an important role for GEO. A comprehensible page architecture, internal links and structured data help to assign companies, services, people and content unambiguously.
Technical GEO optimisation includes, among other things:
• a well-organised information architecture • logical internal links • structured data for company, services and content • technically accessible and indexable pages • fast loading times and stable performance • unambiguous attribution of authors and expertise • consistent company information on relevant platforms This is not about building a website for machines instead of people. Good GEO technology creates the basis for both sides to understand the same information quickly and unambiguously. Pageworkers combines technical SEO experience with modern GEO optimisation. The result is a website structure that works for Google as well as for generative search systems.
GEO and SEO belong together
GEO does not replace classic search engine optimisation. On the contrary: many factors that matter for good rankings also form the basis for visibility in generative search systems. Relevant content, technical quality, authority and an understandable page structure remain decisive. GEO extends these foundations with the question of how content is processed, summarised and used as a source by AI systems.
Particularly relevant are:
• precise answers to concrete questions of the target group • professionally reliable content with a recognisable author • topic clusters instead of isolated single texts • strong internal links between services and knowledge • structured company and service data • relevant mentions on external sources • consistent brand and company signals • ongoing monitoring of relevant prompts and mentions Pageworkers therefore deliberately combines SEO and GEO. We do not only optimise for rankings but for digital visibility as a whole. The goal is for potential customers to find your company via classic search engines as well as via ChatGPT, Gemini, Perplexity and future search systems and to perceive it as a relevant option.
FAQs
Frequently asked questions about GEO agencies and GEO optimisation
Generative search systems change how companies are found and evaluated. As a GEO agency we help B2B companies and the mid-market improve their visibility in ChatGPT, Gemini, Perplexity, Google AI Overviews and other AI systems in a targeted way.
01.What does a GEO agency do?
A GEO agency optimises the digital presence of a company for generative search systems such as ChatGPT, Gemini, Perplexity and Google AI Overviews. This includes analysing relevant questions and topics, optimising existing content, technical measures and building authority and trustworthy signals.
02.What does GEO optimisation mean?
GEO stands for Generative Engine Optimization. In GEO optimisation, content and technical structures are improved so that AI systems better understand a company, its services and its expertise and can consider it as a source for relevant questions.
03.What is the difference between GEO and SEO?
SEO optimises websites primarily for classic search results and rankings. GEO extends this work to visibility within generative answers. Both disciplines interlock closely, because good content, technical quality and authority are decisive for Google as well as for AI systems.
04.Which AI systems does a GEO agency optimise for?
Our GEO optimisation covers ChatGPT, Google Gemini, Perplexity and Google AI Overviews, among others. We do not optimise for a single system but create a digital foundation that can be processed by different search engines and AI models.
05.How does a GEO optimisation work?
We start with an analysis of existing visibility, relevant topics, customer questions and competitors. From this we develop a GEO strategy and optimise content, technology, internal links and external signals. We then observe how visibility for relevant questions develops.
07.How can GEO visibility be measured?
We check whether and how often a company is mentioned for relevant questions, which sources AI systems use and which competitors are visible. In addition we look at classic SEO data, website traffic, brand searches and qualified leads.
08.Can a GEO agency guarantee placements in ChatGPT?
Depending on the starting point, first changes can become visible after a few weeks. Lasting GEO visibility, however, develops over several months, because new content has to be processed, authority built and external signals recognised by search engines and AI systems.
09.For which companies is GEO optimisation particularly worthwhile?
GEO is particularly relevant for B2B companies, mid-sized companies and providers of services that need explanation. When potential customers research intensively, compare and ask concrete questions before an enquiry, visibility in generative search systems becomes increasingly important.